![]() ![]() leverage their scale, brand awareness and big marketing budget to do things which HTC could not do” and, even more tellingly, admitted that at times it has “ simply dropped the ball on products.” ![]() At various times over the past year, they’ve volunteered that HTC “ lacks … strategic direction or sense of urgency“ conceded that it “ hasn’t done enough on the marketing front“ complained that “competitors. For HTC’s leadership, the excuses for the company’s current predicament are many and varied. ![]()
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